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Autoglym Celebrates Double Victory with Car Dealer Awards
9 July 2024 379 view(s)
Autoglym Celebrates Double Victory with Car Dealer Awards

Autoglym has proven it is car dealers' favourite by winning the Car Dealer Power Award ‘Cleaning Product of the Year’ for a record ninth time. In addition, LifeShine CeraFuse received a highly commended prize in the ‘Paint Protection’ category.

"Mark Docherty, Marketing Manager receives the Car Cleaning Product of the Year award from Car Dealer Magazine Editor, James Baggott."


"We are absolutely delighted to win this award again," said Paul Rowlands, Head of Trade at Autoglym. "This award is close to our hearts, and we are always grateful to everyone who votes for us."

"As a British manufacturer, we’re very proud of our products," Rowlands continued. "Innovation is at the heart of what we do, and our service is equally important. We see all our customers as partners, working together to deliver great results efficiently and with less environmental impact."

Having a well-rounded offering for car dealers is important, and the introduction of CeraFuse technology into the LifeShine product has been a significant milestone. Aimee Osmond, LifeShine marketing manager, attributed our recognition to this innovation. "CeraFuse has brought our product and service to life for our dealer partners," she said. "LifeShine continues to offer premium vehicle protection, enhancing both commercial benefits for retailers and the ownership experience for customers."

The past year has been busy for Autoglym, with a focus on evolving our offerings and supporting dealers in a changing market. "We’ve had a strong start to 2024, and it’s all hands to the pump to ensure it continues," said Rowlands.

Osmond highlighted the importance of independent recognition, noting how it resonates with both current and potential customers. "Awards like this bring our network of suppliers and customers together, focusing on the future of the industry."

With a premium offering for back of house, and front of house dealer operations, the next time you purchase a car, it may well have been prepared with our award winning range. If you are ‘in the trade’ and want to discover how Autoglym can delight your customers, get in touch here.

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